The Webinar Agency

A deeper dive on YouTube webinar ads with Aleric Heck | #106

Guest interview today! It’s been a while since I have had someone come on the show so I am really looking forward to my conversation today with Aleric. 

Aleric and I go way back! He’s a real genius with YouTube Ads…

Aleric is a YouTube ads experts, specifically for webinars.  He runs a company called AdOutreach, which helps entrepreneurs & marketers harness the power of YouTube Ads to grow & scale their businesses.

Aleric has been on YouTube for over 10 Years & scaled his first channel on YouTube to over 400k+ subscribers.

His company AdOutreach has helped hundreds of clients leverage the power of YouTube Ads to generate a collective 8-figures in revenue.

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You want to place yourself as an expert and reach those who are looking for an expert.  If you put yourself across as an expert and you reach the lay-person who is not looking for that higher level of strategy, you will get alot of leads, but are those leads the highest quality ones that will actually convert down the road? – Aleric

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In this episode:

  • YouTube Ads: biggest misconceptions
  • YouTube Ads: strategy and targeting
  • Three Elements: Creating, Targeting, Offer
  • Creating Captivating Ads and lead cost
  • Quality Leads
  • Facebook ads v. You Tube ads
  • Put yourself across as an Expert and reach for those looking for a higher level strategy
  • “Layering” your campaign
  • Think critically about your marketing – “The first step in a journey your customers are taking.”
  • Importance of your copy, recording, and testing
  • Secret sauce… URL affinity

Grab your FREE gift herehttps://www.adoutreach.com/gift

Connect with our Guest:

About our Guest:

Aleric Heck started out on YouTube 10 years ago by building the largest app review channel on the platform, AppFind, with over 400k subscribers.
He discovered the power of YouTube Ads 5 years ago and ran highly profitable campaigns for dozens of companies all over the world. Now, he helps entrepreneurs & marketers harness the power of YouTube Ads to grow & scale their businesses through AdOutreach.

Aleric has been on YouTube for over 10 Years & scaled his first channel on YouTube to over 400k+ subscribers.
His company AdOutreach has helped hundreds of clients leverage the power of YouTube Ads to generate a collective 8-figures in revenue.

Aleric is also a member of the Clickfunnels 2-Comma-Club.


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It is my hope that we can all learn from one another! I hope you have enjoyed this episode of Sold With Webinars. Please let me know how I can be of service to you! Go Crush It , Joel

Joel Erway is a real deal webinar coach and expert. He helps craft webinars, sales pitches, messaging, and funnels as well as designs programs that get conversions. It’s no wonder why he’s the go-to consultant for many of the top performing digital marketing sales and lead generation webinars. If you are interested in working with Joel, check out our services: https://newwaytolaunch.com.

Joel has touched hundreds of webinars and sales presentations in the past ten years with clients doing doing eight and seven-figures and countless others doing multiple six-figures! Check out his Sold With Webinars podcast at http://thewebinaragency.com/podcasts/. And his new podcast, Experts Unleashed: http://expertsunleashed.com/podcasts.

Whether you’re a webinar skeptic or believer, or just need your curiosity satisfied, this episode gives an in-depth look at how and why this genius marketing tool delivers tremendous value to any business. Please visit our website for more information, www.thewebinaragency.com.

In his spare time, Joel is an avid reader and market researcher. He enjoys traveling and spending quality time with his family in upstate NY.

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